From the Missouri Conservationist Magazine
March 2012 Issue

I Am Conservation

I am Conservation 03-2012Johnny Morris, shown with his daughter Megan, is an Ozarks native, the founder of Bass Pro Shops and an ardent conservationist. “Conservation is the future of fishing, and it is vital that we invest in the future,” said Morris. “If fishermen and especially kids, can’t catch fish and enjoy exciting times in public waters, then our industry and the sport we love will not continue to attract future generations.” Morris sees the need for citizens to take a strong position in the careful management and use of our natural resources, and he has a long standing commitment to conservation. Morris recognized the importance of conservation education and created the John A. and Genny Morris Conservation Education Center (named for his parents) that houses the Wonders of the Ozarks Learning Facility (WOLF School) for young Missourians. He contributes heavily in time and resources to many conservation efforts like the Table Rock Fish Habitat Initiative with the Missouri Department of Conservation, the National Fish and Wildlife Foundation, the U.S. Army Corps of Engineers and Arkansas Game and Fish. In 1993 the Missouri Department of Conservation honored Morris with the Master Conservationist Award. “All of us at Bass Pro Shops salute the Missouri Department of Conservation for 75 years of unparalleled conservation leadership and achievement,” said Morris.

Photo courtesy of Bass Pro Shops

Also in this issue

75th anniversary fishing

The Lure of Fishing

This year, MDC celebrates the 75th anniversary of putting the state's citizen-led conservation efforts into action. In this issue, we highlight the Department's diverse sport-fishing management efforts that conserve and enhance Missouri's world-class fishing.

Lotus

Art in Nature

Helping Missourians discover nature through photography.

fishing rod and reel

Big Game Fishing

Paddlefishing is no leisure sport.

This Issue's Staff:

Editor In Chief - Ara Clark
Managing Editor - Nichole LeClair Terrill
Art Director - Cliff White
Staff Writer - Bonnie Chasteen
Staff Writer - Jim Low
Photographer - Noppadol Paothong
Photographer - David Stonner
Designer - Stephanie Thurber
Artist - Mark Raithel
Circulation - Laura Scheuler